https://www.curling.ca
Curling Canada was looking to increase their customer base and wanted to test digital lead generation campaigns as a method to do this. We created video Facebook ads that drove to a landing page for a Try Curling event at 3 different Curling Clubs in Canada. We found that we could bring 100-200 people in to try curling and the Curling Club’s were able to secure a 20-25% core conversion rate. A pretty good pilot project!