Carmella Marketing

5 Things to Know About Instagram’s New App: Threads

Will Threads Sew Twitter’s Mouth Shut? 

Things are once again heating up in the battle of the tech billionaires after last week’s bizarre-o news cycle, which reported a possible mixed martial arts cage match between Elon Musk and Mark Zuckerberg in the Roman Coliseum (if this isn’t proof we’re living in a simulation, we don’t know what is).

hand holding iphone with instagram threads app open on the screen against a white brick wall

The Meta CEO has just launched Threads, a new app that some are calling a Twitter killer. The launch was a genius marketing move by Zuckerberg, who is capitalizing on both his name in the headlines and the fact that Twitter users are currently unhappy with being limited to reading a set number of tweets a day. 

mark zuckerberg

At its core, Threads is basically a Twitter clone for sharing text posts but integrated with Instagram, which means your profile data, followers, and security features automatically port over when you sign into Threads with your Instagram account. 

Here are the 5 most important things to know about Instagram’s new app, Threads:

  1. Threads is a standalone app that is connected to your Instagram account.
  2. Threads is designed for sharing quick updates with your close friends.
  3. Posts on Threads are limited to 500 characters, but you can also add photos, videos, and links.
  4. Threads has a focus on privacy, with features like the ability to control who can see your posts and replies.
  5. Threads also include a status feature that lets you share your current location, activity, and mood.
brunette woman sitting at an office desk in a beige blazer using her mobile device

Threads is still in its early stages of development, with daily updates all but guaranteed as they iron out any bugs. It has the potential to be a powerful tool for staying connected and possibly dethroning Twitter as the de facto app for shooting off thoughts and observations.

Want to get started tweeti- uh, we mean threading? Follow the steps below:

  • Threads is available to everyone who has an Instagram account.
  • To get started with Threads, download the app from the app store and open it up. You will then be prompted to create a profile and connect your Instagram account.
  • Choose which of your Instagram followers you want to follow, and presto!
  • Threads is a secure app that uses the same privacy settings as Instagram. You can control who can see your posts and replies, and you can report any abuse or harassment.

If you’re an avid Twitter user, it’s worth checking out the differences between the two apps, if you’ve never tweeted before but love Instagram, now is the perfect time to try out the text-based social media. The user interface feels extremely familiar and lets you post both vertical and horizontal videos, so you’re no longer chained to a single aspect ratio. 

That wraps it up for this list of must-know information about Meta’s latest app offering. Happy Threading!

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