Hop To It: Holiday Campaign Ideas To Elevate Your Brand

campaign holiday

The Easter long-weekend is quickly approaching and while many people are planning their extra day of relaxation this is the perfect opportunity to try out some marketing and campaign ideas! Focusing your marketing on a particular time of year or holiday (see: the seemingly endless Christmas marketing campaigns) isn’t a new concept. But in the […]

Google v. Facebook: A Heavyweight Battle

woman on facebook

There’s a lot of noise surrounding the battle for the top spot between Google and Facebook. From user numbers to advertising, neither of these market moguls are showing signs of backing down. Google will maintain its dominance and account for 40.7%  (USA) of digital ad revenues in 2017 (USA) — more than double Facebook’s share — but, […]

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