Digital Marketing Trends For 2024
2024 Digital Marketing Trends What Digital Marketing Trends Will Have the Most Impact in 2024? Digital marketing is constantly evolving, and it’s important to stay ahead of the curve to ensure your business remains competit
How to Measure SEO Performance
How to Measure SEO Performance SEO, or search engine optimization, unites several strategies to improve the website’s position in search results. What can you do to improve SEO? The algorithm used by Google includes more th
SEO Video Marketing: Guide to Utilizing Video Marketing to Increase Traffic and Generate Leads
To grow your business, you need traffic! You need people to see your offer. But what’s all that traffic for if they don’t turn into leads or sales? Your content needs to be structured to drive conversions. And what’s th
Google Business, Maps, and Search Update
Google My Business will be Replaced with Google Search and Google Maps in July 2022 The Google My Business (GMB) app is officially dead. But before you start writing a eulogy or panic that your business will disappear into th
The Feud Between TikTok & META: How You And Your Business Can Benefit
93% of businesses say they’ve landed a new customer thanks to a video on social media (O’Neil, M. 2018). In 2019, when everyone remained at home, TikTok became a phenomenon with its short-form video and trendy music.
GA4 Has Arrived: Here is What You Need to Know
On March 16, 2022 Google announced the end of an era as we know it; Universal Analytics (also known as GA3) is being retired. Marketers around the world who have been relying on GA3 since its release in October of 2012, will
7 Marketing Techniques To Grow Your Online Business
As the year 2022 begins, we are witnessing a rapidly changing landscape. Life has gone virtual as working, socializing, shopping and ordering online becomes the norm as a result of the COVID-19 pandemic. Many hidden professio
Using LSI in SEO: How to Drive Sales With Latent Semantic Indexing
If you are a business owner, you know how important efficient marketing is to make sales. Marketing strategies can be confusing, which is especially true if you are trying to manage business operations on your own. Understand
5 Notable Digital Marketing Trends in 2022
Digital marketing is ever-evolving and never gets left behind – so it’s important to follow some of the more notable trends that can affect your business. And in this article, we will share with you 5 digital marketing tr
5 Ways Google My Business Improves Your Search Engine Optimization
Over the years, Google has proven to be the king of SEO for a variety of reasons. According to recent data, 84% of people use Google at least three times a day, with the search engine processing 3.5+ billion queries daily. Wi